What is an Omnibus Study?

An omnibus survey is a quantitative survey that interviews a large and representative sample of people, with a view to extrapolating the results to represent the whole population.

It allows our clients to share the costs of research by pooling questions. Each client's questions are confidential, and results are processed  ensure that each client only sees their own data.

S.I.L Omnibus surveys are conducted to a set timetable, and take place regularly throughout the year.

For more information  about our next S.I.L Omnibus, please feel free to contact us directly.